Welcome to Independent Creative PR
ICPR is a subsidiary company of ICG which offers a bespoke personal PR, publicity and management service. We aren’t just about securing top-tier headlines for our celebrities, we build strong lasting brand narratives and brand relationships.
We work closely with clients to ensure that our communications fit within the tone of voice they’ve carefully curated. However, we also know what works. That is why we craft SEO friendly, media-appropriate copy for all press releases and communications sent to media.Want to expand your customer base? If so, our experienced wordsmiths can effectively transition messaging across different verticals and mediums to ensure the best possible landing. All without ever losing out on each brand’s unique tone of voice.
Press releases, media briefings and interviews, product drops and full-scale installations and activations have a way of exciting PR professionals. With our range of contacts and expertise we can help make the biggest possible splash when it comes to launch time, and work tirelessly to maximise impact and eyes-on coverage.Launches are just the beginning, and once campaigns begin, your PR team will work continuously to maintain momentum.
Whilst no brand ever wants to be in the position of needing it, having a team of professionals who can calmly control crisis situations is the next best thing.
Our team have experience in managing media storms, controlling and shaping the narrative to help brands overcome crisis situations. With our experienced multi-channel marketing teams, we can advise on areas across the business on the latest media trends to ensure no wrong foot is placed
Being comfortable with having a microphone in front of you is vital when telling your brand’s story. Therefore, we offer bespoke media training sessions to help finesse messaging, work through lines of questioning, and provide guidance on how best to answer questions in clear and succinct ways.
With brand profiling now one of the best ways of building the narrative around your company, having media trained leaders and ambassadors can make a world of difference to how your brand is perceived.
For our London PR agency, the press office is the hub of our working world. We ensure members of our team are working across accounts that they are passionate about and work hard so our vast network of journalists is ever growing. Each individual brings a range of expertise to the table to make our client’s visions a reality.
As the world changes, so do our methods. Therefore, we use everything in our toolbox to nurture our press contacts on behalf of our clients.